Running a business demands
many skills, thus requiring many individuals
with different skills. A business requires
having the following skills:
None of the above is more important than the
other, because you cant excel in one and be
weak in other. Imagine if you are the best
marketer but bad in financial controls or in
operational support, you will go out of
business. These skills can be considered in
isolation but all must be present in a
Marketing is the concept of understanding
what the customers/consumers are looking
for. Many people in our region confuse
marketing with sales; they believe that
marketing a product is selling it.
To succeed in business, you
must know the essence of customer value
perception (CVP), which is:
Offering the right product .
Targeting the right
the right price for the right
the right quality (Value) based on
this target group perception.
Contact us now, to help you
to achieve your marketing goals, and gaining
your customer satisfaction.
New Horizon Group
optimal viewing, use IE 6.0 or higher at 800x600 resolution.